'Gran Turismo Sport' Release Celebrated with a Launch Event in Modena, Italy
MODENA, Italy (October 16, 2017) – To commemorate and celebrate the worldwide release of Gran Turismo Sport, the makers of the game held a gala event in the historic Italian city of Modena, the birthplace of Enzo Ferrari.
Piazza Roma in Modena consisted of domes containing the racing sleds and displayed the cars featured in Gran Turismo Sport. The building is the Palazzo Ducale.
Scenes from the event at Piazza Roma.
Scenes from the event at Piazza Roma.
A view inside the domes, which were set up with racing sleds.
Dozens of guests and media members were flown in from allover the world to participate in this unforgettable event, which took place at three different venues within the city: Piazza Roma in the middle of Modena, the Hotel Canalgrande, and Autodromo di Modena, just outside the city borders. Numerous banners, posters, and famous cars displayed throughout the city, painting the entire city with Gran Turismo Sport colors during the event days.
Visitors trying the VR feature.
Classic Tag Heuer stopwatches were displayed near the domes.
On the street signs…
The patio of the Hotel Canalgrande. A car display and racing sleds were featured here.
Not only is Gran Turismo Sport being released in 2017, this year also marks the 20th anniversary of the series. In his presentation at the event, Gran Turismo Producer Kazunori Yamauchi reminisced about the different titles released since the first Gran Turismo, and said about the newest version, “This game represents a new standard of Gran Turismo. Balancing high performance and high quality expressions, it’s a departure from the chaotic game and UIs of the past to a highly-integrated design that combines online and offline operation, providing the best user experience in the series to date.”
Also, the trophy that will be presented to the winner of the“FIA GT Online Championships,” which starts next year, was revealed for the first time.
The sculpture on the pedestal, called the “Unique Forms of Continuity in Space,” was the creation of Italian artist Umberto Boccioni (1913),who headed the futurist movement in Italy. It represents the surprise and fascination of machines first discovered by mankind in the beginning of the 20thcentury, and because it represents the virtues held dear by Gran Turismo, it was selected as the FIA GT Online trophy. The bronze copy of the sculpture, displayed at the TATE Modern museum in UK, was laser-scanned and reproduced by artists at Polyphony Digital after months of passionate work.
Unveiling of the trophy that will be presented to the winner of the "FIA GT Online Championships".
The 1913 work called “Unique Forms of Continuity in Space” by the futurist sculptor Umberto Boccioni was reproduced by Polyphony Digital.
The doors to ‘Gran Turismo Sport’ are about to open. Please see for yourself the incredible evolution of the newest title, which leaps forward with a level of innovation unseen since the very first GT.
Many Polyphony Digital staff, including Kazunori Yamauchi, participated in the event.
A circuit experience was held for the media at the Autodromo di Modena just outside the city.
Participants experiencing the content of the Campaign mode in real life.
An image from the circuit.
An image from the circuit.
An image from the circuit.
An image from the circuit.
An image from the circuit.
An image from the circuit.
The main dinner held at Museo Enzo Ferrari. The Museum chronicles the history of Enzo Ferrari and includes his most famous creations.
The event took place alongside historical Ferrari cars.
This is the reconstructed workshop of Enzo Ferrari’s father, Alfredo, which now serves as a museum of Ferrari engines and cars.
The entrance hall to Museo Enzo Ferrari.
The exterior of the workshop of Alfredo, Enzo's father.